CAMPAIGN WINS 2008 FINANCIAL MARKETING AWARD

Atlanta, October 2008 –– A print campaign designed by Frederick Swanston for First Bank, a 70-branch bank doing business in North Carolina, South Carolina and Virginia, was named runner-up in the Inspirational category in the 2008 Financial Marketing Awards, an advertising competition conducted by the American Bankers Association.

 

“All community banks talk about personal service, about really being a trusted and valuable part of their customers’ financial well-being,” says Bill Swanston, principal of Frederick Swanston. “But First Bank really delivers. This campaign demonstrated that."

 

This is the second time Frederick Swanston work has been recognized by the American Bankers Association in the past three years.